Luisa Apanui Photography

20 Feb

Written By Rebekah Hayward

Rebekah Hayward

I help wellness & lifestyle brands establish themselves as industry leaders via minimal & thoughtful design

https://studiokanuka.com

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Silverette USA

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Most founders assume branding is a visibility problem.

More content.
More consistency.
More posting.

But often the real issue is perception.

Two brands can offer a similar service.

One feels elevated, intentional, and memorable.

The other feels

Typography changes how something feels before it’s even read.

The same words… can feel soft, editorial, or almost cinematic depending on the type.

These are a few fonts I’ve been drawn to lately… all with a slightly differ

Typography sets the tone before anything else.

It can feel refined or rushed.
Grounded or chaotic.
Intentional or accidental.

These are a few fonts I’m loving lately! Which one is your favourite?

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